built for / Corporate Event Teams

Event marketing platform for corporate events

Your event is judged twice. Once on the day. Again in the review. Premagic turns the people already coming into promoters. Their posts recruit their networks, and commit them to turning up. Legal gets privacy-first delivery. The review gets real numbers, not anecdotes.

1,200
turned up to a G2 user conference planned for 700
70%
higher booth footfall at the shows OpenText exhibits at
10+
HCL Tech events run with no employee data stored

G2 Live, OpenText and HCL Tech case studies

Trusted byHCL TechG2HackerRankAccel

Built for every event your team runs

User conferences
Exhibition booths
Town halls
Product launches

What you're on the hook for

Get the room as full as the list

A registration is a maybe. You are judged on who walks in.

Turn events into credited numbers

Reach and pipeline that show up where leadership looks. The dashboard and the CRM.

Make the booth earn its budget

It is the biggest marketing buy of the year. It needs its own footfall engine, not just a good floor spot.

Get people content past legal

Employee posts beat the brand account. Privacy review has to say yes first.

The math that makes those jobs hard

Not our numbers. The industry's. This is the gap between what your events do and what your leadership can see.

A registration is a maybe. Attendance is the score.

mdg puts it bluntly: success is measured by attendance, not registrations. Your event is free, so nothing but interest holds the booking. Industry data reports a free signup is the cheapest thing paid media can buy, around $10.73 to $12.58 each, because it is the weakest promise there is. Another reminder email is a weak lever. A promise made in public is a strong one.

Source: mdg, a Freeman company

38%of CMOs agree their events are performing well

Even the CMO is not sure the events are working.

Forrester's 2026 survey of 400+ B2B event decision-makers found only 38% of CMOs agree their events perform well. More than 90% of organizations now name showing impact a top priority. The pain is not delivery. It is proof leadership can see.

Source: Forrester

Nearly 70%of teams are cutting the number of events they run

The review meeting asks for numbers the event cannot produce.

Two-thirds of teams face flat or declining budgets, and nearly 70% are running fewer events. Fewer events raise the cost of every no-show. When the review sees cost without credited return, the budget is the first thing cut.

Source: Forrester

40.8%of exhibitor marketing budgets goes to B2B exhibitions

The booth is your single biggest marketing buy. Footfall proof is not included.

Exhibiting is the largest line item in exhibitor budgets. Lead volume is how its ROI gets judged. The booth needs its own acquisition engine, not just a good floor spot.

Source: CEIR 2026 Marketing Spend Decision Report

78%trust their own employer, the most trusted institution

Employee content outperforms the brand account. Legal says no.

An employee's own employer is the most trusted institution at 78%, ahead of business, government and media. Only 44% of CEOs are judged to build trust well. So the trusted messenger is your own people, not the logo or the CEO. But the moment photos touch employee faces, privacy review stalls it. The fix has to satisfy legal first.

Source: Edelman Trust Barometer 2026

17.8%
of the room becomes an advocate at a typical summit

Your user conference is the easiest place to start

Summits top the advocate-rate table in our 366-event dataset: attendees at company-hosted events share more readily than any other audience, and the best-run events turn 50-89% of the room into advocates. The willingness is already there. What is usually missing is the ask, the asset, and the attribution.

Explore the full benchmark

Premagic data · 366 events · Oct 2025+

The playbook, one play per problem

Each play below is a campaign real corporate teams run with Premagic. Each one names the pain it kills and the gain it creates, with the result it produced.

A personalized 'I'm attending' poster with a referral link, shared to social and tracked on a leaderboardUSER CONFERENCEI'm attendingmy referral link1-tap shareTop advocates
Poster campaigns

Fill the room, not just the registration list

Kills: a list that half empties on the dayCreates: a public promise that pulls people through the door

Every registrant, speaker and sponsor gets a personalized 'I'm attending' poster. Pre-written caption, their own referral link, one tap to post. The post does two jobs. Their network sees a peer vouching for your event, so the next wave registers. And it is a public promise, so they actually turn up.

Proof

G2 Live turned 103 advocates into 796 referrals. A conference planned for 700 drew 1,700 registrations. 1,200 got in. That was all the venue could hold.

See how poster campaigns work
A selfie turned into a branded AI avatar, shared to social and printed as a check-in badgeSelfieEvent avatarPrint ready
Avatar activations

Give the booth its own acquisition engine

Kills: a booth that waits for walk-insCreates: footfall pulled in by attendees' own posts

A branded avatar station turns your booth queue into a stream of LinkedIn posts. Each one carries your brand to that person's own network. The same activation works printed, as avatar badges waiting at check-in.

Proof

OpenText reports 70% higher booth footfall at trade shows. Most of the booth queue takes part. One summit produced 713 avatars. Laqshya printed roughly 877 avatar badges for Aditya Birla Capital Day.

See avatar campaigns
Privacy-first photo delivery: private galleries, consent-based matching, and a PII-free selfie searchDelivered privately, per personSelfie search, deleted right afterGDPRCCPAPII-free mode
Privacy-first photo delivery

Get employee advocacy past legal

Kills: privacy review stalling every ideaCreates: employee advocacy legal signs off on

Photos go privately to each matched person. Never shared with third parties. Face matching runs on consent, under GDPR and CCPA. For sensitive events, PII-free mode lets someone find their photos with a selfie that is deleted right after. No employee record is created.

Proof

HCL Tech has run this privacy-first mode at 10+ events since October 2024. Across India, Japan, Singapore and Europe. Town halls, board meetings and leadership huddles.

Read the HCL Tech case study
Event photos face-matched and delivered to a phone by email and WhatsApp within minutesYour photos are readyEmailWhatsAppDelivered in minutesAI face match99.9% match
Photo campaigns

Get launch photos out while the launch is still news

Kills: launch photos landing after the newsCreates: guest posts while the launch is live

Face recognition matches every guest to their photos. They arrive by email and WhatsApp within minutes, branded and caption-ready. Guests post while the event is still on, which is when it matters.

Proof

Mercedes-Benz Coastal Star delivered 1,570 photos to 120 launch guests, driving 290 downloads and 60 social posts. Its MD said Premagic surpassed expectations in every way.

Read the Mercedes-Benz case study

Built for how an enterprise buys

Answers ready for security and legal review

GDPR and CCPA compliant. Consent-based face matching, private delivery, and a PII-free mode for sensitive events. No data goes to third parties. Documentation is ready before any pilot.

Connects to the stack you already run

Premagic syncs with your registration platform or CRM through native integrations or a CSV. Existing records are backfilled, new signups flow in through webhooks, and referral data flows back.

Per event first, program-wide later

Usage-based pricing. Pilot one launch or one conference. Extend across the calendar once the reporting proves itself. That is how HCL Tech went from a first event to a standing program.

A report leadership can read

The dashboard tracks impressions, reach, attributed registrations, downloads, shares and top promoters. It drops straight into the review deck.

Don’t take our word for it,
hear it from our customers

Frequently asked questions

Yes. HCL Tech uses Premagic across town halls, board meetings, and leadership huddles in a PII-free mode. Employees get their photos privately within minutes, and no personal data needs to be stored to make that happen.
Photos are delivered privately to each matched person and are never shared with third parties. Face matching runs with consent, and Premagic is GDPR and CCPA compliant. The PII-free mode goes further: a selfie search that is deleted straight after, with no record created.
Yes. Exhibitor activations are one of the strongest corporate uses. OpenText runs branded avatar campaigns at its booths and reports markedly higher footfall. Every avatar shared on LinkedIn pulls that person's network toward the booth.
No. Premagic is an event marketing platform, not an operations tool. It connects to your existing registration platform or CRM. It then runs pre-event, during-event and post-event campaigns on the data you already have.

Let’s Begin Your Journey to
Epic
Events.

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